Textile Artist
Elsa Chartin, textile artist and teacher at Konstfack University has a deep appreciation for the stories that patterns can tell, recognizing their historical depth and cultural significance.
Her creations, both exhibited internationally and used in practical applications, are a testament to her ability to merge the intentional with the serendipitous, resulting in textiles that are not only visually striking but also rich in narrative and heritage.
The Mission
To transform Elsa Chartin's online presence into a reflection of her unique artistic style and professional caliber.
Before
- Cluttered project display on a basic portfolio template.
- Lack of distinct branding: neutral, unengaging design.
- Outdated work and inefficient navigation structure.
What we did
- Curated project selection with engaging descriptions, optimizing structure for quick professional access.
- Implemented bold typography and dynamic loading animation to echo Elsa's artistic voice, paired with a gallery feel.
- Introduced a 'work in progress' section showcasing Elsa’s creative process, enhancing her approachable, humble persona.
- Added a 'news' section for regular updates on exhibitions and events.
After
- User-friendly and up-to-date: Elsa can easily maintain and update her website.
- A source of pride and professionalism, effectively used for networking and grant applications.
- Inspired peers in the artistic community, leading to increased interest in similar web design solutions.
What she says
With her artistic background, Lucie has an understanding in the importance of ones own voice. She is analytic, structured and responsive. She sees the details, and it is all about the details! She managed to put more importance in my work than I could see myself. And that’s what an artist often needs help with.
